Posted in Web Marketing on 03. Sep, 2009
For any small business there are basically two types of website.
The first – and most commonly sold by web developers – is the brochure website. Brochure websites are characterised by heavy designs, stock images and page after page of generic “corporate speak”.
Now, as an Internet marketer I am a little biased but in my opinion [...]
Posted in Online Business on 26. Aug, 2009
Do you have a online business idea you are thinking of starting up? Here are the top 5 reasons why it is absolutely critical to conduct market testing before you take the idea into full product development.
1. You will limit your risk
How confident are you in your idea? Willing to bet 10 or 20 thousand [...]
Posted in Customer Service on 05. Aug, 2009
I have been a customer of TPG, an Australian ISP for upwards of 5 years. Not because they provide reliable, fast broadband – or because they offer quality customer service (they don’t do either) – but because I am lazy and the pain of staying with TPG has been insufficient to motivate me to switch.
That’s [...]
Posted in Customer Service on 04. Aug, 2009
As an Internet marketer I deal with a lot of different tools and software – and unfortunately as a result have to raise more than my fair share of support cases.
I have always thought that it is standard practice that the customer has the opportunity to approve or confirm their support case being marked as [...]
